By James A. Loyola
Empire East Land Holdings, Inc., a subsidiary of Megaworld Corporation, is offering about 1,900 new residential units this year under the Empire East Elite brand.
These units will be under its projects The Paddington Place and Kasara Urban Resort Residences, said Empire East President and CEO Atty. Anthony Charlemagne C. Yu.
“Our properties that carry the luxury brand of Empire East Elite cater to a more high-end market, and are designed to cater to the segment’s discriminating lifestyle requirements,” explained Yu.
He noted that, “while our leadership in the middle-income segment remains strong, we have always been receptive to new growth opportunities, allowing us to further expand our reach and capture a new breed of customers.”
“Empire East Elite developments are a showcase of increased mobility, accessibility to conveniences, less dense community, bigger unit layouts and upgraded amenities,” added Yu.
The Paddington Place, featuring four towers, is located along Shaw Boulevard in Mandaluyong City, close to upscale destinations in the Ortigas CBD.
It showcases penthouse units among its offerings, as well as a smaller number of residences per floor. Tower 1, with 645 units, is 71 percent sold.
The project’s retail centerpiece, the two-storey lifestyle mall “The Pad,” will be managed by Megaworld Lifestyle Malls which currently has 15 full-scale mall offerings.
Meanwhile, the six-tower Kasara is set in Pasig City, and is known for its resort-inspired recreational amenities. Now 74 percent taken up, Kasara continues to move forward in terms of construction.
Tower 1 and Tower 2 are over 90 and 80 percent complete, respectively. Work on Tower 3 and Tower 4 is under way.